For the launch of Mugler’s Cologne Collection, I created thoughtful assets that married sustainability with style

The hero piece was a custom-designed, eco-conscious wrapping paper made from recycled stock and printed with vegetable-based inks. The paper was glue-bound for easy shipping & storage on the sales floor. A clean, elevated presentation, with printed folding guides on the reverse to ensure an easy wrapping experience,

To support the sales and education teams, I also created a branded brochure and informational card, used in-store and at events to keep messaging consistent and impactful